N1 Partners discontinues Prediction Markets vertical

(AsiaGameHub) –   N1 Partners has launched a new Prediction Markets vertical on its N1 Bet product, enabling users to place wagers on real-world events across politics, finance, and entertainment.

Press release.- The N1 Partners team has introduced a new Prediction Markets vertical within the N1 Bet platform, offering a novel betting format for real-life events using straightforward yes/no mechanics. This marks the first—and currently the only—SoftSwiss product operating in this niche.

This vertical creates expanded opportunities for partners: it grants access to a new audience and enables efficient monetisation and scaling of traffic from diverse sources—ranging from politics and finance to entertainment and show business.

What are the real benefits for partners, and how does it function? Find full details about the Prediction Markets vertical in the article.

Prediction Markets vertical: what is it?

Prediction Markets is a distinctive betting format focused on real non-sporting events, where users select “yes” or “no” regarding the outcome of a potential event (such as elections, the Eurovision Contest, or the Oscars).

Users can place bets on topics across the following categories:

• politics (elections, geopolitical developments)
• cryptocurrencies and financial markets
• technology and business
• social trends and global narratives
• entertainment and show business

The format is designed to be as simple as possible, requiring no prior experience or knowledge of traditional betting; as a result, it appeals to a broad audience.

Why should you test the Prediction Markets format?

It’s important to emphasise that Prediction Markets is more than just an added feature—it’s a unique vertical that unlocks access to a new audience that previously did not convert.

Reasons to test Prediction Markets:

• The barrier to first-time conversion is lower compared to traditional betting;
• Highly compatible with SEO and content-driven traffic (news, trends, crypto, politics, entertainment);
• Strong user engagement during trending events;
• Ability to monetise audiences that do not engage with sports or casino betting;
• Potential to transition users to casino or other vertical betting products;
• Offers a seamless user journey within the platform.

“Additionally, the format feels highly native—real-world events continuously generate new reasons for players to return, fostering stable retention and lifetime value. Thus, Prediction Markets presents an excellent opportunity to monetise an audience that has previously been unprofitable, and with N1 Partners, this can be achieved as simply and effectively as possible,” stated the company’s team.