Kwiff and RavenTrack establish a new algorithmic partnership

(AsiaGameHub) –   Kwiff, an online gaming startup focused on sports betting in the UK market, has named advanced affiliate tracking platform RavenTrack as its new primary affiliate tracking provider.

This move is designed to strengthen Kwiff’s affiliate operations by leveraging RavenTrack’s PaaS technology. Kwiff will integrate RavenTrack’s tracking solutions to better support the management of its affiliate programme.

Kate Scowen, sales and growth manager at RavenTrack, stated:

From our very first discussion, it was clear that Kwiff wanted more than just a standard tracking platform — they needed a partner that could truly align with their ambition and long-term strategic vision. We are incredibly grateful that Kwiff selected RavenTrack out of a highly competitive pool of candidates, and I am personally proud to have helped bring this partnership together. The first few months of collaboration have already been wonderful, and it has been a real pleasure working with the Kwiff team. We are excited for what the future holds and look forward to building a strong, long-lasting relationship together.

Kwiff continues to expand its footprint across the UK and international markets.

Jack Milner, campaign manager at Kwiff, commented:

RavenTrack came highly recommended and holds a strong track record across the iGaming industry. We have enjoyed a fantastic start working with their brilliant, incredibly helpful team, and I look forward to a long and fruitful partnership together.

This collaboration comes on the heels of a period of expansion for Kwiff, and RavenTrack was selected in part due to its well-regarded reputation for high-performance tracking capabilities and standout customer support. Through the new partnership, RavenTrack will deliver the infrastructure required to support Kwiff’s affiliate channel and the management of its increasingly complex data operations.