月份: 2026 年 3 月

(AsiaGameHub) -   The findings of this study may impact the current evaluation of gambling regulations in Germany. Germany.- A comprehensive study involving nearly 4,800 German gamblers between the ages of 18 and 70 has revealed that individuals struggling with gambling issues are more likely to report being influenced by advertising. These participants noted a significant effect on their gambling-related interests, behaviors, and attitudes. The study's participants were recruited from a single online panel, with an average age of 47 and 57 percent identifying as male. The research focused on three specific areas of advertising's impact: shifts in gambling-related behaviors and attitudes; recognition of promotional activities; and familiarity with various gambling products and their providers. Using DSM-5 criteria, participants were categorized as non-problematic (0), at-risk (1–3), or disordered (4+). Across all measured categories, those with gambling disorders reported being more significantly affected by advertisements than those without issues. The strongest correlation was identified in the “involvement” segment, which assessed how advertising shaped attitudes and actions. Vulnerable individuals were much more likely to agree with the statement: “I tend to play after seeing gambling advertising” (36.5 percent compared to only 8 percent of non-problematic gamblers). Statistical analysis, adjusted for age and gender, indicated that higher involvement scores served as the most significant predictors of gambling problems. Each incremental increase in involvement raised the probability of reporting a DSM-5 symptom by 3.8 times and the likelihood of disordered gambling by 4.8 times. Men and younger respondents faced higher risks, independent of the effects of advertising. Men were approximately 1.4 times more likely to report problem gambling symptoms and 1.7–1.8 times more likely to experience disordered gambling. Increased age was linked to a lower risk profile. While the study did not differentiate between specific media channels, the authors pointed to previous research suggesting that social media and online ads were most closely linked to involvement, whereas television ads primarily influenced awareness and knowledge. The researchers argued that stricter regulations on advertising could limit exposure for younger audiences and vulnerable groups. They highlighted that advertising appears to disproportionately affect those already at risk, raising concerns regarding its broader social consequences. Although the survey size is relatively modest, it may carry significant weight as the GGL, Germany’s gambling regulator, concludes its five-year review of the Interstate Gambling Treaty for the Bundestag this year. The authority has committed to evaluating whether the current framework has met its objectives of balancing market sustainability, player protection, advertising restrictions, and the enforcement of online gambling regulations. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Soft2Bet has secured nominations in three categories at the SBC Awards Europe, highlighting the increasing influence of its platform, gamification suite, and product innovation across key European markets. Press release.- Soft2Bet has been nominated in three categories at SBC Awards Europe, showcasing the robustness of its platform, gamification, and product innovation throughout major European markets. This recognition follows a year of impressive financial results and sustained momentum across the company. The company has been nominated in the Acquisition & Retention Partner category for its proprietary Motivational Engineering Gaming Application, MEGA, as well as for Platform Provider of the Year. Furthermore, MEGA Clawee, a nostalgic claw-machine game re-envisioned for online play and part of the MEGA suite, has also been nominated for Industry Innovation of the Year. Performance across Europe continues to validate Soft2Bet’s strategy. The company previously reported a substantial increase in EBITDA and growth in sportsbook revenue over a 12-month period, alongside a significant uplift for its brands throughout the year. Collectively, these results underscore the strength of Soft2Bet’s performance-first B2B model, which integrates product innovation, MEGA-powered gamification, localization, and compliance to foster sustainable growth in saturated, highly competitive markets. The Platform Provider of the Year nomination reflects the strength of Soft2Bet’s core platform, which integrates player account management, payments, CRM and segmentation, bonus and loyalty tools, risk controls, and gamification into a unified stack. Built on a mobile-first foundation and a single centralized backend, it provides operators with the speed and flexibility to launch quickly, adapt to local market demands, and scale across casino and sportsbook with enhanced control. On the gamification front, MEGA Clawee introduces a remote-controlled claw machine into the online experience, combining skill-based gameplay with instant prizes, which creates an effective retention loop. Harrison Barrett, VP of Business Development at Soft2Bet, commented: “Being nominated in three categories at SBC Awards Europe is a strong affirmation of our ongoing development. Our objective is to provide operators with a high-performing platform, impactful local execution, and product experiences that encourage player loyalty. MEGA is fundamental to this, helping to convert engagement into stronger retention and long-term value.” For Soft2Bet, this shortlisting represents another significant achievement during a period of strong commercial progress, product expansion, and industry recognition, as the company continues to assist operators in launching, localizing, and scaling through platform technology and engagement products designed for enduring growth. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Allwyn states that it has fulfilled the Gambling Commission's requirements as set out in its enabling agreement. UK.- Allwyn reports that it has now injected over £450m into modernising the UK National Lottery since assuming control from Camelot in February 2024. The firm characterises its overhaul under the fourth lottery licence as the most significant transformation of the lottery since its launch in 1994. The Gambling Commission initiated an investigation last year concerning delays in Allwyn’s modernisation of the lottery after several deadlines were missed. Although the findings have not yet been released, Allwyn indicates that the investment milestone demonstrates that the requirements for Fully Implemented Commencement (‘FIC’) outlined in the Enabling Agreement have been met. The National Lottery experienced multiple outages during this period. In August, Allwyn briefly halted operations to facilitate the replacement of lottery terminals across more than 40,000 retail locations. In January, the website and mobile apps were inaccessible for 24 hours during a digital system update designed to implement a new user interface and enhanced player safety protocols, including mandatory deposit and spending caps, hourly automatic logouts, and responsible gambling alerts for instant win games. From a financial perspective, Allwyn’s first full year leading the National Lottery resulted in a 3.5 per cent increase in sales to £8.1bn in 2025. Digital channels generated £4.1bn of this revenue, narrowly exceeding retail sales for the first time. Approximately 12 million players participated digitally. Funds raised for good causes in 2025 amounted to £1.7bn, averaging £33m per week. Allwyn has set a goal of reaching £60m per week by the expiration of its licence in 2034. Andria Vidler, CEO of Allwyn UK, stated: “Allwyn is dedicated to bringing back the magic to The National Lottery and driving sustainable growth. We consider the stewardship of this unique British institution to be both a privilege and a duty we treat with the utmost seriousness. “We are thrilled to be delivering growth for The National Lottery while successfully finalising the largest international lottery upgrade in history. This is a highly promising time for The National Lottery and its participants, as these essential upgrades enable us to introduce new games and products, allowing us to raise record sums for Good Causes.” This month, Allwyn UK appointed Katie Harbron as its new Director of Games. Her mandate is to foster innovation within The National Lottery’s game portfolio. The company also launched an internal creative and content production studio named Studio 59, a reference to the number of balls in the main lotto game. Allwyn stated that the creation of the new studio is in response to a “swift evolution in the marketing and media landscape, with rising demand for timely, relevant, and culturally aware content across digital platforms”. By enhancing its in-house capabilities, the company aims to expedite content production and streamline operational workflows. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   The new brand is set to connect sportsbook and casino experiences through its proprietary hybrid content. Press release.- Sportradar Group has announced today (March 24) the launch of Playradar, a specialized brand that will provide global operators with a fully integrated ecosystem for cross-vertical gaming experiences. This launch signifies the next phase in the evolution of Sportradar’s igaming business. To spearhead this expansion, Sportradar recently appointed Edo Haitin, formerly the CEO of Playtech Live, to lead its igaming division. Haitin brings over 20 years of experience in igaming operations, live casino development, and executive leadership, adding significant senior-level expertise to accelerate Sportradar’s growth in the igaming sector. Edo Haitin, EVP of igaming. Playradar will utilize Sportradar’s live and historical sports data, along with AV streams, and combine them with casino games to develop unique, proprietary hybrid products. These products will feature: A live 24/7 experience center – offering players a simultaneous game and live stream view on a single screen, merging sports viewing with gaming for enhanced engagement or real-money betting. This fosters a community where players can interact in real-time, sharing tips, game preferences, and reactions. Live & historical streaming sports/casino hybrid content – transforming real sporting events into interactive, event-driven gameplay by blending live and historical sports streams with casino mechanics to create innovative hybrid gaming experiences. A live prediction product will also be powered by Sportradar’s live data. Premium igaming content – including virtual sports and a comprehensive selection of casino games, such as slots, table games, arcade, and crash games, all developed to the highest standards for an optimal player experience. Sportradar is uniquely positioned to scale its igaming business through its existing game studio, extensive sports data expertise, streaming capabilities, and global distribution network. The company's marketing, acquisition, and retention technologies are built on deep insights into player behavior across both betting and igaming verticals, strengthening Sportradar’s relationships with sportsbook and casino operators worldwide. Given that the majority of Sportradar’s clients already operate in both verticals, igaming presents a natural avenue for driving long-term monetization and lifetime value alongside its betting offerings. Playradar will operate exclusively in regulated markets, with responsible gaming and integrity principles integrated into all its products. Game releases are planned throughout 2026, with an initial rollout in the UK, North America, and Latin America. The full product range will encompass classic table games, arcade and slot games, as well as virtual sports. Carsten Koerl, founder and CEO of Sportradar, stated: “igaming represents a natural and scalable extension of our business, and a strategic acceleration of our long-term growth roadmap. Playradar content is designed to provide optimized cross-selling between the worlds of sport and casinos, helping operators increase player value and session length at a time when engagement and retention are crucial for operational sustainability. In Edo, we have an experienced and proven industry leader to drive the business forward, supported by a passionate and dedicated team.” Edo Haitin, EVP of igaming, added: “By combining our unparalleled experience in sports data and live streaming with a proven track record in product development, we aim to create hybrid content and gaming experiences that capitalize on the growing popularity of sports casino consumption. We are uniquely positioned to seamlessly integrate live and historical sports events, innovative gaming mechanics, and casino content, and we have the advantage of being able to distribute games to an already licensed operator portfolio. I am incredibly excited to further strengthen our igaming business through Playradar and to grow it into a leader in igaming content, leveraging Sportradar’s existing resources and the highly experienced and skilled team already in place.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Pragmatic Play has enhanced its collaboration with Cactus Gaming by rolling out its Smart Studio solution across all of Cactus Gaming's brands. This move allows for completely tailored live casino settings and broadens the selection of region-specific games. Press release.- Pragmatic Play has deepened its connection with Cactus Gaming by integrating its advanced Smart Studio solution into their existing agreement, which is now active across all of the operator's brands. The Smart Studio provides adaptable customization and branding capabilities, utilizing sophisticated technology to grant operators full command over the design of the gaming environment, thereby delivering high-quality, personalized casino experiences. Featuring localized live casino staples like blackjack, roulette, and baccarat, Cactus Gaming is now equipped to offer its customers a wide array of top-tier live dealer games. This agreement signifies Pragmatic Play's most recent expansion of partnerships within Brazil's regulated market, a region characterized by its dynamism and rapid growth, where the demand for its leading content portfolio is steadily increasing. Victor Arias, VP of LatAm at ARRISE, commented: “The Smart Studio solution is experiencing significant adoption throughout Latin America, attributed to the adaptable environments and comprehensive customization it offers to operators. We are pleased to witness Pragmatic Play’s Smart Studio solution now active within Cactus Performance BR’s live casino offerings across the Brazilian regulated market, and we anticipate further solidifying an already robust collaboration.” Thiago Garrides, CEO at Cactus Gaming, stated: “Pragmatic Play’s offerings have been instrumental in our expansion in Brazil, helping us establish a solid market presence. With Smart Studio now operational, we are confident it will enable us to enhance our casino portfolio even more and provide our customers with the finest possible experiences.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Play’n GO has introduced Hope Unleashed Fortune Rises, a new slot game rooted in the Pandora myth. The title includes a Magic Circle mechanic and marble-inspired visuals. Press release: Play’n GO has unveiled Hope Unleashed Fortune Rises, a myth-rich tale of temptation and consequence, where a forbidden lock clicks open and the room shifts instantly. Certain artefacts are meant to be appreciated from afar. This isn’t one of them. Hope Unleashed Fortune Rises focuses on an ancient box with a troublesome aura—ornate, demanding, and silently sure you’ll reach for it. Pandora sits at the story’s heart with the confidence of someone who never needed permission, guiding players through a changing mosaic of symbols that flicker like half-remembered warnings and incomplete promises. Instead of relying solely on spectacle, the game embraces an ongoing push and pull between restraint and curiosity. Sealed moments can crowd the reels, refusing to reveal their true nature until the very last second. When the Magic Circle surfaces, the tone shifts again—a pulse of inevitability suggesting the box has its own agenda. Through it all, stray Souls cling on, hinting something escaped long ago and another thing stayed behind for a reason. Visually, Hope Unleashed Fortune Rises frames the myth in marble halls and midnight-blue shadows, then cuts through it with a neon glow that makes the setting feel newly dangerous. Pandora’s presence is ever-watchful, while artefacts glint like contraband from a forbidden vault. The box itself remains the quiet centrepiece: a challenge, a dare, and a mirror held to the player’s curiosity. Magnus Wallentin, Games Ambassador at Play’n GO, said: “Pandora’s myth endures because it’s human—the need to know, the cost of knowing, and the stubborn spark that survives the fallout. Hope Unleashed Fortune Rises turns that tension into a story players can feel from the first moment.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   iGP has incorporated Gamzix into its iGaming Aggregator, broadening operators' reach to more than 12,000 games via a unified, rapid API. The collaboration provides mobile-optimized games along with sophisticated tools for managing multiple brands, running promotions, and gaining live insights. Press release.- iGP has integrated Gamzix into its casino aggregator, iGaming Aggregator, further enhancing the content library accessible to operators on the platform. As a result of the integration, Gamzix games are now accessible to operators through iGaming Aggregator, which supplies over 12,000 games from top providers via a single API. Engineered to surpass conventional aggregation frameworks, the solution allows operators to go to market swiftly while retaining oversight via multi-brand administration, integrated promotional features, a native reporting system, and live data access. Jovana Popovic Canaki, CEO at iGP, said: “Operators are under continual pressure to expand more rapidly while keeping control over their brands, content, and player interaction. iGaming Aggregator tackles this by merging fast distribution with integrated tools and real-time oversight. The inclusion of Gamzix further bolsters the assortment of games we can offer our partners.” James Davies, head of commercial at Gamzix, added: “iGP’s emphasis on speed, control, and scalability is an ideal match for our own strategy for distribution and sustained success. We are thrilled to introduce our mobile-first, engagement-focused games to a wider network of partners through this partnership.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   EEGS has revealed the second installment of its 2026 Webinar Series, titled “Crypto in Gaming: Regulation, Risk & Real Use Cases,” set for March 26 at 14:00 CET. Press release.- EEGS is moving forward with its 2026 Webinar Series with a second session concentrating on one of the industry's most discussed developments – the increasing use of cryptocurrency in gaming. The forthcoming webinar, “Crypto in Gaming: Regulation, Risk & Real Use Cases”, is scheduled for March 26 at 14:00 CET and will provide practical perspectives on cryptocurrency's evolution from a passing trend to a fundamental component. As the use of crypto expands rapidly in crypto casinos, blockchain platforms, and new gaming formats, operators and stakeholders are under growing pressure to grasp regulatory frameworks, mitigate risks, and deploy viable long-term plans. This webinar aims to provide substantive value by cutting through the hype and addressing: • Recent advancements in cryptocurrency regulation, covering stablecoins such as USDT and EURC • The practical application of these digital assets – looking past the superficial news • Crucial factors for incorporating cryptocurrency into gaming business models • Strategies for harmonizing innovation with compliance and effective risk control The event will be headed by Stoyan Atipov, founder of the PAN Blockchain Association and Composite Finance Institute, who brings direct experience in developing infrastructure for licensed crypto-financial entities in Europe and Asia. Emphasizing real-world usage, the webinar will deliver practical guidance for companies aiming to maintain a competitive edge in a fast-changing environment. Registration is currently available: https://us06web.zoom.us/webinar/register/WN_YfoflICWSUiPIZHGiEG2pw#/registration As an additional benefit, attendance is free, and every participant will be awarded a certificate of attendance. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   This event will gather regulators, operators, and industry experts in São Paulo to address the core challenges facing Brazil’s betting market. Press release.— SOFTSWISS is poised to be a focal point at SiGMA South America on April 7, 2026, in São Paulo, Brazil. The B2B solutions provider will curate an exclusive expert session block titled SOFTSWISS Track: Sports Betting Strategy, Integrity & Speed, which will take place on the main ITAIM Stage between 14:15 and 16:55. With Brazil’s newly regulated betting market gearing up for its first major international event—the 2026 FIFA World Cup—the track will assemble leading regulators, legal specialists, and industry veterans to explore the strategies shaping the future of Latin America’s betting sector. The program kicks off with a high-profile Fireside Chat featuring Plínio Lemos Jorge, President of Brazil’s National Association of Games and Lotteries (ANJL), and Carla Dualib, SOFTSWISS’s Regional Business Development Manager (Latin America) and ANJL’s Communications Director. They will delve into the Brazilian market’s fast-paced expansion and the great responsibility associated with operating on such a large scale. The track then proceeds with three critical panels centered on the socio-economic and legal foundations of the betting industry: The Fan Economy: Industry leaders will explore how sports clubs and operators can turn fan enthusiasm into a strategic advantage via responsible engagement and ethical collaborations. Integrity on the Field: As the World Cup draws near, Caio Porto Ferreira (Federal Police/ STJD) and Carla Dualib will join other experts to discuss securing the legal market, protecting bettors, and upholding football’s integrity amid unprecedented betting activity. The closing session, Beyond the Screen, includes Dario Leiman, SOFTSWISS’s Head of Business Development (Latin America), and Natalia Nogues, CEO of ControlF5. The conversation will showcase how technology, interactivity, and cross-platform experiences are advancing to boost player retention and promote responsible gaming during major international sports events. Carla Dualib, SOFTSWISS’s Regional Business Development Manager (Latin America), states: “We’re not just organizing a session; we’re bringing together the industry’s sharpest minds to establish a gold standard for Brazil. In my dual capacity at SOFTSWISS and ANJL, my goal is to create a unified dialogue between technology, regulation, and sport. This track is an open call for all stakeholders—operators, authorities, and clubs—to move beyond surface-level talks and commit to the concrete strategies of integrity and agility that will safeguard our market’s future.” Attendees of SiGMA South America are encouraged to participate in the SOFTSWISS Track to gain practical insights into the strategies shaping the next phase of the Latin American betting market. After the sessions, delegates and partners are welcome to visit SOFTSWISS booths M80 & M85 to explore the SOFTSWISS Casino Platform, Game Aggregator, and Sportsbook. All these products have obtained Brazilian regulatory approval and are built to meet current compliance standards, enabling a safe and compliant entry into this rapidly growing market.  This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   Digitain has broadened its reach in regulated jurisdictions by securing both Importer and Manufacturer Licences within Bulgaria. Press release.- The acquisition of Manufacturer and Importer Licences in Bulgaria represents a major achievement for Digitain as it continues to grow its presence in regulated territories. This pair of licences allows Digitain to solidify its standing in Bulgaria by providing partners with an expanded, fully regulated portfolio. The Manufacturer Licence permits the company to supply its own certified, locally-adapted products, while the Importer Licence facilitates the distribution of certified third-party solutions, increasing the variety and adaptability of its services. Arshak Muradyan, group chief compliance officer, stated: “Obtaining these two Bulgarian licences is a vital move in reinforcing our footprint in regulated sectors. It enables us to provide our proprietary solutions alongside various certified third-party offerings, all while adhering to local regulations. This dual capacity ensures our partners have the tools to grow and operate securely in Bulgaria with a dependable, compliant product suite.” Through the acquisition of these licences, Digitain demonstrates its dedication to regulatory standards and partner-focused expansion, providing operators in Bulgaria with a full range of high-quality, compliant solutions. This milestone underscores Digitain’s strategy to increase its international reach while upholding top-tier certification standards and market flexibility. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   SYNOT has introduced its Super Link jackpot system in Bulgaria through a collaboration with Efbet. The initial deployment features eight connected games on the popular Eclipse FL-32 cabinet. Press release.- SYNOT has announced the successful launch of its advanced jackpot system, SUPER LINK, in Bulgaria. The first installation has been rolled out in partnership with Efbet, the country’s leading gaming operator, marking another key milestone in SYNOT’s product expansion within the Bulgarian market. SUPER LINK stands as one of SYNOT’s most sophisticated progressive multigame jackpot systems. It delivers a premium gaming experience via a selection of 8 unique linked games, each offering popular features such as Linked Bonus and Pay to Win. The system has been installed on the Eclipse FL-32 cabinet, one of SYNOT’s most popular and widely used models across the global market, featuring 32″ Full HD screens, high-performing hardware components, and an ergonomic design that ensures maximum player comfort. Stanislav Stanev, international business development director of SYNOT, said: “I would like to extend special thanks to Marina Zaharieva and her team for their continued support and trust in SYNOT products. SYNOT Group will continue to deliver its best innovations across both land-based and online segments to meet the needs of its customers.” Efbet is Bulgaria’s largest gaming operator with over 35 years of experience in the gaming business. The company operates more than 60 gaming halls and casinos, sports bars, betting shops, and online casinos. The partnership highlights the strong and ongoing collaboration between the two companies. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   In preparation for SiGMA South America 2026, Steven Valentine, the Chief Commercial Officer of Comtrade Gaming, discussed the firm's expansion into Brazil and its advancements in artificial intelligence with Focus Gaming News. Exclusive interview.- With Brazil's regulated igaming market transitioning from potential to reality, the emphasis throughout Latin America is quickly moving toward operational performance, regulatory compliance, and enduring sustainability. Against this backdrop, Comtrade Gaming is establishing itself as more than just a new entrant, with the goal of assisting operators in managing the intricacies of an active regulatory system. During SiGMA South America 2026, Focus Gaming News interviewed Steven Valentine, chief commercial officer, regarding the practical challenges of Brazil's new regulatory system, the expanding significance of AI in managing players, and the ways multi-platform approaches are transforming the competitive landscape in the region. SiGMA South America 2026 occurs at a pivotal time for regulated market growth in Latin America. What are Comtrade Gaming’s primary goals for this year's event, and how would you describe the evolution of your role in the Brazilian market since regulations were implemented? SiGMA South America is happening at a critical juncture as Brazil's market has moved from a theoretical opportunity to practical implementation. At Comtrade Gaming, our priority is on expansion — we are already operational, certified, and providing support to operators within the regulated framework. The discussion now centers on efficiency, adherence to rules, and sustained reliability. Our role has logically progressed from initial market penetration to aiding operators in refining their operations and expanding within a fully regulated environment. “SiGMA South America comes at a key moment where Brazil has shifted from opportunity to execution.” Steven Valentine, chief commercial officer at Comtrade Gaming. Following the achievement of GLI certification and the integration of Brazilian clients, what are the most significant operational or technical difficulties operators are currently encountering, and how does your platform assist them in managing this new regulatory framework? The primary difficulty is not achieving certification, but rather functioning daily within a dynamic and changing regulatory structure. Operators are managing obligations for real-time reporting, local system integrations, and ensuring consistent performance as regulatory demands keep evolving. Our platform is built to manage this complexity. We employ a modular approach that enables operators to adjust swiftly, and we act as a collaborative partner in understanding regulation, not merely as a technology supplier. Your company has made significant investments in AI-powered tools for analyzing player behavior and making predictions. How are these solutions advancing in 2026, and what concrete benefits are they delivering for player lifetime value and operator efficiency? AI is now fundamental to how operators manage the balance between expansion and oversight. Our current emphasis is on predictive tools that work in real-time — assessing a player's value, risk of leaving, and behavioral trends while they are still engaged. The outcomes are measurable: enhanced player lifetime value, more effective bonus allocation, improved profit management, and more robust tools for promoting responsible gambling. Brazil's licensing model, which allows for multiple brands, has fostered intense competition. What is your outlook on the multi-platform trend for 2026, and what qualities make Comtrade Gaming a durable partner instead of a temporary fix? Brazil's multi-brand framework is fostering a market that is both more competitive and advanced. Operators are more frequently turning to multi-platform tactics to distinguish their offerings and maintain adaptability. Comtrade Gaming's function is to provide that adaptability — facilitating integration, growth capacity, and ongoing development. This is what establishes us as a strategic ally, not a temporary provider. “Operators are increasingly adopting multi-platform strategies to differentiate and stay flexible.” Steven Valentine, chief commercial officer at Comtrade Gaming. You have repeatedly stressed the value of having a local presence, such as assembling a technical team that speaks Portuguese. How has this commitment to localizing your operations resulted in a stronger market position and improved client loyalty in the region? I consider it an essential requirement rather than a simple advantage; forming substantial partnerships is not feasible without a team that can communicate in the local language. Looking forward to the coming 12–18 months, what key achievements, be they in partnerships, product development, or regional growth, will characterize Comtrade Gaming’s subsequent growth stage in the Americas? In the next 12–18 months, our attention is on effective implementation and manageable growth. This involves enlarging our presence in Brazil, maintaining our investment in AI and product development, and pursuing careful expansion in other Latin American markets as their regulatory landscapes mature. The goal is straightforward: to cement our status as a reliable, long-term partner within regulated markets. This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.

(AsiaGameHub) -   A German researcher alleges that material exposing unlawful conduct was discovered following a hack of the MGA. Germany.- The Malta Gaming Authority has dismissed allegations of criminal activity made by a researcher who says she infiltrated its systems. In a Friday (March 20) statement, the MGA labelled the hack as “unacceptable and incompatible with lawful engagement with public institutions and established governance frameworks,” also dismissing the unspecified claims as “unsubstantiated”. The regulator had previously released a statement acknowledging a security breach in one of its systems. Without giving specifics, it confirmed it had activated internal response protocols for an incident it was handling “with the utmost seriousness”. A German security researcher subsequently took credit for breaching the gambling regulator's systems. Lilith Wittmann, who identifies as an ethical hacker, stated on social media that she accessed records including operator compliance files and player data, along with material she alleges connects the MGA to organized crime within Malta's gambling sector. On Twitter, she posted: “Yes, we will expose the organised crime enablement schemes you created while presenting yourselves as a ‘legitimate public service’.” She further cautioned that any law enforcement action in Malta would “trigger the immediate release of my entire archive of igaming-related data“. “I am certain that the information obtained is so valuable for the public discourse that obtaining it will one day, in the not-too-distant future, be seen as a justified necessity,” she added. Dear Malta Gaming Authority,Yes, I hacked you, and the data obtained has been shared with media partners, authorities,….And yes, we will expose the organized crime enablement schemes you created while presenting yourselves as a “legitimate public service”. pic.twitter.com/Z7EqRnNbCk— Lilith Wittmann (@LilithWittmann) March 20, 2026 The MGA stated in its Friday response: “The Malta Gaming Authority (MGA) is aware of public statements made by an individual claiming responsibility for unauthorised access to one of the Authority’s systems and making a series of allegations and threats in that context. The MGA condemns any unauthorised access to its systems and any extraction, handling or dissemination of data obtained through such activity. Such conduct is unacceptable and incompatible with lawful engagement with public institutions and established governance frameworks. “The Authority operates within a robust legal and regulatory framework and carries out its statutory functions with integrity, independence and accountability. Allegations made in the context of unauthorised system access are unsubstantiated and do not undermine the MGA’s role as a regulator committed to transparency, due process and the rule of law. “For more than two decades, the MGA has operated within established legal and governance frameworks, and will continue to do so. Ensuring that the Authority’s work, and the industry it regulates, operate with integrity and accountability is paramount.” This article is provided by a third-party. AsiaGameHub (https://asiagamehub.com/) makes no warranties regarding its content. AsiaGameHub delivers targeted distribution for iGaming, Casino, and eSports, connecting 3,000+ premium Asian media outlets and 80,000+ specialized influencers across ASEAN.